Over the holidays, Kendall Jenner came into our AETHERmtn store and discovered our Aura Puffer, liking it so much she bought two, one in Solar Yellow and one in Onyx Black. The following days saw her snowboarding and snowmobiling in the puffer, posting it on her feed and setting off a flurry of press celebrating her mountain style. Here, some of the recent press coverage featuring Jenner rocking AETHER.

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The Packing List