It’s been nearly two years since the AETHERstream stopped by New York, but we have finally made good on our promise to return to the city. Introducing AETHERnyc, our first retail shop on the east coast.
For this project, we once again teamed up with Paris designer Thierry Gaugain. One of the visual motifs he came up with was the arrangement of 36 wooden crates. These custom-made crates not only gave the space an industrial warehouse feel, but their white laminate interiors and LED lighting offered an ideal frame to showcase our products. We also incorporated a portion of a metal shipping container to subtly tie-in the aesthetic we used for the AETHERsf store.
The 2,000 sq. ft space is located in Soho and will carry our full collection of products, both men’s and women’s, as well as select gear from third parties. So come stop by and check out our new Fall/Winter 2013 season. AETHERnyc is now open.
13 Crosby Street
New York, NY 10013